Nia Wyn has been busy over the last year, rewarded with praise in all the right places, from just the right tastemakers; while well-chosen support slots with the likes of Paloma Faith have raised the Welsh singer’s profile into a definitive “one-to-watch”. Topping this all off 2020 will see Nia alongside Paul Weller for a few dates on his next tour.
Wyn follows a lineage of small-town natives who have found soul music as an escape from their confines. She checks discerning influences in Billie Holliday and Marvin Gaye, while fashioning her own modern take on those talents, viewed through a lens of satin R&B and storytelling from a folk tradition. Her new release 10 Seconds is an arresting melting pot of all these flavours.
Talking about the song, Nia says: “I wrote 10 seconds about the push and pull of sexual tension between two people, and when it doesn’t feel safe, like you’re constantly on the verge. You’re not sure if you’ll actually do what you both are thinking about and rather they might become a memory you recall years later, and you’ll regret not going for it with them.”
“Wyn’s vocal [is] an immediately arresting and otherworldly helium-filled soul rasp which struts in confidently; elevating the song from merely enjoyable to memorable.”
The song is a silken groove, smattered with stuttering guitar picks and electric piano, which is effortlessly rhythmic despite the minimal percussion and bass; a study in less-is-more excellence. This foundation allows Wyn’s vocal to flourish and dominate the whole track. It’s an immediately arresting and otherworldly helium-filled soul rasp which struts in confidently; elevating the song from merely enjoyable to memorable. Wyn’s lyrics rattle with tension, but she’s a woman who knows what she wants. It creates a palpable sexual charge, a premonition of great things to come.
10 Seconds marks Nia Wyn out not only as one to watch, but a potentially unique talent.